Marketing News at Symantec

As you’ve probably heard, we recently announced Symantec Secure One, our enhanced partner program. In a nutshell, the program is now tailored to our security-only focus and is simplified in a number of ways, making it easier for you to get paid faster and more easily. Find all of the Secure One information at http://go.symantec.com/secureone.

With the change in the partner program, it’s important that you have the latest information on what’s changing – and what’s remaining the same – with how you market with Symantec.

Let’s first talk about SymNation, our rewards program. We’ve rolled out a fresh new look with multiple promotions live on SymNation right now.  Open to Registered, Silver and Gold Partners, eligible partners can sell and claim eligible Symantec products to earn their share of SymPoints.  If you aren’t participating today, visit www.SymNation.com to sign up and start earning rewards.

Next up is our Solutions Showcase. This is a fantastic and free web syndication tool you can use to enhance your website and automatically update it with the latest Symantec content featuring our broad portfolio of solutions.  We’ve refreshed the categories, so take a peek!  If you want to update any categories, feel free to edit within the tool or send an email via the “contact us” button to help with any changes.  Get started, visit http://go.symantec.com/symantecshowcase.

Finally, in order to help you more easily access the content you need, moving forward we will be posting campaign assets on PartnerNet, in a format you can use in your own campaigns. Check out PartnerNet where you will find product imagery, HTML templates, banners, ads and more assets for you to use in co-branded demand generation campaigns. This improvement follows an analysis of how our partners prefer to access the tools and resources we provide, and means that Symantec will no longer be using the GRID platform, effective December 31, 2015. 

As one of the world’s largest security software companies, our mutual customers should know they are in good hands with us. With our new laser focus on security, we’re gearing up to launch a new campaign that will ignite excitement with customers.  Stay tuned as we roll out new branding materials, assets and guidelines that you can leverage to generate demand.

It’s a new day at Symantec. We’re more focused, more passionate, and even more committed to security and our partners than ever before. We appreciate your partnership and look forward to a successful road ahead as we will be Advancing Security, Together.